Natali Salazar Senior Product Designer

My work is defined by the ability to move between macro and micro levels while keeping systems coherent.
I move fluidly between framing problems at a systems level and shaping the details that make solutions usable, translating complexity into clear, coherent experiences from early exploration through delivery.
I work comfortably in ambiguity, focusing on understanding the full ecosystem around a product before deciding where to intervene. I collaborate closely with product, engineering, and business teams, contributing to decisions, challenging assumptions, and helping teams plan ahead when things are still unclear.

  • Empathy
  • Positive Attitude
  • Bigger Picture Vision
  • Teamwork
  • Critical Thinking
  • Forever Curious...

My Journey Highlights

A timeline key milestones in my evolution as a Product Designer.

Airport Dining Experience - Research & Systems Case Study

A research-led exploration of a complex, time-constrained service system. Role: Lead Product Designer (Service & Systems Design) Download Case Presentation
  • Systems Thinking
  • Decision-Making
  • Service Design
  • Design Thinking
  • Research

Redesigning a Core Enterprise Platform for Business Banking at Scale

Business Online Banking Role: UX/UI Designer (Design Systems & Front-End Implementation) Case Study
  • Design System
  • Information Architecture
  • Documentation
  • Focus Group

From PowerPoint to Pages that Convert

Landing Pages - Galicia Bank Role: UX/UI Designer — Marketing Collaboration Case Study
  • Eye-Tracking
  • A/B Testing
  • Target Audience
  • Visual Hierarchy

Vehicle History Report

A Design Sprint Under Extreme Time Constraints Rol: UX/UI Designer, Facilitator and Researcher. Case Study
  • Design Sprint
  • Discovery Process
  • Time Management
  • Journey Mapping
  • Problem-Solving

Lifelong Learner

Driven by curiosity, I always love learning new things, constantly looking for ways to improve and expand my skills.

UBA

Degree in
Graphic Designer

Interaction Design Foundation

User Research:
Methods and Best Practices

IDEO U

Human-centered
Service Design

Career Foundry

Product Management
Immersion

More Exciting Projects

Meall kit Service

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